BBQ Guys — Choosing
the Right Grill For You
Product Buying Guide & Comparison Video
Gradient Films partnered with BBQGuys to produce an educational grill buying guide video designed to help customers choose the right grill for their backyard.
Working closely with their content team, we collaborated early to develop a clear creative outline before their team dove into writing an informative, expert-led script. Simultaneously, our design team created and animated a custom motion graphics template for the video’s title cards and informational sections. We then brought the narrative to life by editing BBQGuys’ extensive library of high-quality product and lifestyle footage to match the voiceover.
The result is an engaging product video that supports ecommerce discovery and purchase decisions. Delivered in both 16:9 and 9:16 formats for web and social, including Youtube, Facebook, and Instagram.
Industry
Video Type
Services Provided
Deliverables
16x9 (Horizontal)
7 Minute Product Comparison Video
2 Minute Product Buying Guide Cutdown
9x16 (Vertical)
6 Minute Product Comparison Video
2 Minute Product Buying Guide Cutdown
Vertical Social Video Versions
(9x16 Format)
In addition to the primary video, we created vertical videos optimized for organic social platforms and mobile viewing. These versions are designed for Instagram Reels, TikTok, and YouTube Shorts, where vertical video performs best.
6 Minute Vertical Video
2 Minute Vertical Video
Let's work together
Have a project in mind, or just exploring our capabilities?